StubHub 'They Can't So You Can'
Role: Art Director
Brief
To create various room sets for a multi channel advertising campaign called Stub Hub.
Creative Concept
Centred on the idea that bad times for someone else can mean good times for you, meaning when someone can't go to a gig due to unforseen circumstances, you buy their ticket and go in their place. I was asked to come up with a way of creating 2 room sets that required a hospital room with wearable full body plaster cast and a leaking roof set, as well as additional props for smaller scenes.
Delivery
Various specialist hospital props were sourced for this and the full body plaster cast was made from scratch within 3 days! Within the leaking roof was a disguised hose pipe where we could filter the water through as and when needed. In addition to this other props were sourced for the smaller sets.
Coverage
They can't so you can campaign was launched online and created 194,323 hits on youtube, as well as advertisements across cinema, television, radio and print.