‘Go There’ is a global campaign for Virgin Active that focused on the emotional benefits of working out. Feeling fired up in a cycle class, tranquil in a yoga class, or totally blissed out in the spa, you’ll leave a Virgin Active health club feeling like a million dollars. Whatever emotion you want to experience, you can ‘Go There’ at Virgin Active. The campaign played out across TVC, VOD, DOOH, Social & digital.