A storybook of interior design

  • Elli Stuhler
  • Julien Beaupré Ste-Marie
  • Tom Underhill

In this bespoke publication for high-end furniture retailer Avenue Road, I led editorial direction from conception to completion. Through close collaboration with the client, I ensured the ambitious story list met their sales objectives, and conducted comprehensive interviews with regarded designers to inform original long-form and short-form features.

To read the publication, please click here.

A special history section in the book used a graphic novel approach to tell the story of Lobmeyr and modernist designer Carl Auböck.