Chris Langridge Website- Olympic Badminton Player

I worked with Chris to launch his new website; www.chrislangridge.co.uk. He required support from a brand perspective, and how this translated into his own voice within the content. As an Olympic athlete, Chris wanted to ensure his professionalism and experience in the sport was evident, whilst building a reputation as a successful coach. The transition from player to coach is a key one for any sportsperson and the tone has to be balanced right. We worked to demonstrate Chris' success as a hugely successful badminton player, with the qualities that he's developed to become a coach to those interested, or already playing the sport themselves.