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ELIXIR BUSINESS PLAN

  • Annie Taylor

For my final year project, I was required to produce a business plan for a new product or service which responds to an established consumer need. Elixir has therefore been developed to enable young professionals to maintain self-care regimes and healthy lifestyles in social environments, as previous research presented alcohol as a barrier in these scenarios. It aims to elevate the positives of sobriety, as opposed to the negatives, as the notion is currently coined boring or aimed at recovering alcoholics; an established equilibrium has not yet been met within the social sphere.

ELIXIR BUSINESS PLAN by Annie Taylor
ELIXIR BUSINESS PLAN by Annie Taylor
ELIXIR BUSINESS PLAN by Annie Taylor
ELIXIR BUSINESS PLAN by Annie Taylor
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    Graduate Fashion Foundation

    • Fashion and Textiles

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Annie Taylor
Marketer