It's YOUR time of the month

An extension to your phone calendar that helps you track your menstrual cycle phases and use them to your advantage. Tackling the stigma that being on your period holds you back. Informing you of the main strengths of your current phase and how long it’ll last. It connects with the events you’ve added to the month and send encouragements and advice.

Connect with friends and track your achievements and progress from previous months. This encourages you to carry on using the app and help inspire others and your future self. Follow up questions the day after calendar events provide quick comparable data.
Promoted on social media such as Instagram and supported by appropriate influencers with a wide female audience interested in health and well-being. It could be linked to the health app, apple watch and step counter. Also events and meet-ups could be organised to connect those in the same phase.

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