Lazy Oaf

  • Robin Shaw
  • Theo Gentilli
We helped Lazy Oaf achieve:
-Double industry average engagement rates -1/10th of industry average CPE -26K likes, 145 comments and 45 shares/retweets from a photoshoot
They wanted to connect with early adopter communities around hip hop / underground pop subcultures globally
So, we developed a multi-season strategy, engaging mid to top-tier artists, whilst working with grassroots micro influencers. Hacking traditional PR methods, dressing Boiler Room hosts, collaborations with key culture publications
Lazy Oaf by Warm Street
Lazy Oaf by Warm Street
Lazy Oaf by Warm Street
Lazy Oaf by Warm Street
Lazy Oaf by Warm Street
Lazy Oaf by Warm Street
Warm Street logo
A social-first communications agency
Robin Shaw
Founder & Creative Director
Theo Gentilli
Co - Founder