Nando's Flavour Up 2.0

  • Hannah E. Davies
  • Yra Lougheide-Camejo
  • Celine Massucco
  • Zuki Sedgley
  • Dan Viveiros
  • Jamie Nicoll

Bringing PERinase passion to life with a drama-filled film campaign for Nando's UK. What do you do when you find out your best mate doesn’t know about PERinaise? You leave. Obviously. Following last year's Flavour Up! campaign, we took our love of Nando’s PERinaise to the next level with spots that highlight totally accurate encounters between PERinaise lovers and PERinaise deniers. All to land a fundamental truth that every spice lover, cinephile or craft beer enthusiast feels - when you get it, you get it. Each film follows the same structure and is set in a typical flavour up scenario - one a BBQ, the other a movie night. After one character discovers the other has never heard of PERinaise they make their dramatic (but necessary) exit. Because, let’s be honest, if someone doesn’t flavour up, you might as well take the bottle and leave.