Net A Porter
For Net-a-Porter’s AW 14 advertising campaign, Wednesday presents the evolution of the “Doorways” campaign concept explored in previous seasons.
Transitioning the focus away from Net-a-Porter’s outdoor delivery service, the campaign invites the viewer to experience ‘A Moment in Style’. Set against the intimate backdrop of the model’s home, the black and white images inspire familiarity whilst capturing the elevated mood of the season.
Reflecting the ease and intimacy of the moment, model Daria Werbowy reclines alongside Net-a-Porter’s iconic black boxes. Shot in Paris by Erik Torstensson and styled by George Cortina, the campaign captures Net-a-Porter’s unique identity as a leading luxury lifestyle and fashion destination.
Find out more about this project: