Twists and Turns
A road safety video campaign featuring a spirited ballerina constantly searching for a new direction to take
“Staying still is not in my nature, I’m always on the move” is the mantra of a spirited ballerina, constantly searching for a new direction to take. In a frenetic urban environment, she reclaims her fair share of space – and rightly so, as long as she follows the traffic rules while making her twists and turns.
“Twists and Turns” is a road safety video campaign encouraging pedestrians to be more vigilant when crossing the roads. The campaign is targeted at all age groups, with a particular focus on the young adults.
Director/Editor Rino Pucci
Writer Eleanor Forrest
Original Music Alex Lescionok
Voiceover Artist Laura Jenkins
Sound Editor Maria Zachariadou
Footage and Stills Taryn Elliott/Pexels