• Charlie Smith
  • William Norton

Brief: Inspire the next generation. Make them act for our planet. ​ Aim: Encouraging young people to think about the work of the WWF and the impact it has on protecting wildlife. ​ Insight: Once you get people emotionally invested in a subject, they are more likely to be inspired to drive change. Concept: Act for the planet - a challenge for school aged pupils to create performances inspired by WWF. For their final performances professional animal puppeteers will visit the school and perform the scenes alongside the students. ​ Here are a few designs for the classroom posters to inspire the stories.