Axel Arigato

A people-powered lifestyle brand

Projects credited in

About

Since launching in 2014 by Swedish natives Max Svärdh and Albin Johansson, we've been expanding our product offering which started with sneakers to include ready-to-wear for men and women as well as lifestyle accessories. By forgoing seasonal collections and engaging with our customers directly, we aim to democratize the luxury fashion market delivering an exceptional price/value proposition. The brand is socially-driven and we insert our community into the buying experience by utilizing social media platforms as a tool to understand consumer needs, preferences, and desires. The goal is to create a brand that brings people together, through the power of positivity, community, and memorable experiences. The brand believes in the Swedish/Japanese philosophy behind minimalism and this is the main source of inspiration for the brand. The word Arigato or Thank You in Japanese, originally and literally means "difficult to exist". It was used to express that something was valuable and not easily found.

People who have worked with Axel Arigato

Latest Jobs

5View all
13 days ago
  • Level Junior
  • Professions Graphic Designer
  • Type Full Time
  • Location London, United Kingdom
13 days ago
  • Level Mid Level
  • Professions Content Producer
  • Type Full Time
  • Location London, United Kingdom
13 days ago
  • Level Mid Level
  • Professions Graphic Designer
  • Type Full Time
  • Location London, United Kingdom
21 days ago
  • Level Mid Level
  • Professions Marketing Executive
  • Type Full Time
  • Location London, United Kingdom
21 days ago
  • Level Senior
  • Professions Communications Manager
  • Type Full Time
  • Location London, United Kingdom