Jack Wills Spring 2015 direct mail campaign. 32 Page Newspaper format, printed on Olin Rough uncoated paper 110GSM and printed on off set lithography presses.
The direct mailing was produced to celebrate the launch of Richard Nicoll's first collection at Jack Wills and to drive sales and brand awareness. The nespaper was sent direct to customers in the post and available to pick up in stores around the globe.