King's Cross

New visual and verbal branding launches to support London’s most exciting creative quarter. 
SomeOne has been working alongside Argent, local residents, retailers & restaurateurs to help better connect this unique central London location.
Hundreds of interviews and research programmes have been undertaken to discover the leading themes that run through one of London’s most exciting neighbourhoods.
We’ve also launched the areas first local newspaper.
With so many facets, King’s Cross is a place with a thousand stories, so a newspaper is the perfect medium to develop for those in and around the area.
The paper will continue to be a tremendous new channel for anyone interested in what’s going on.

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Senior Project Manager
Founder
Partner & Creative Director