The Heist No One is Talking About

  • Ellie Sheldon-Moore
  • Nisha Mullea

The 'Even it Up' campaign and film set out to illustrate the tangible human cost of tax avoidance. Companies dodge approx. £78bn in tax in poor countries annually; just a third of this is enough to cover the bill for essential healthcare that could prevent the needless deaths of eight million mothers, babies and children. There's a global heist hitting the poorest the hardest, and it’s about time we get people talking about it. Achieved over 1.5m views, support from multiple politicians and won 14 British Arrow Awards.