Uber: Where to, Britain?

"Where to, Britain?" is a short documentary series following the stories of Uber drivers and riders across the length and breadth of the UK. Narrated by Dawn French, the format was created by Gravity Road in partnership with Channel 4. The series is available through All 4 and in a groundbreaking move is being distributed directly through the Uber app with location relevant stories geo-targeted around the UK. We were delighted to see this project snap up a Drum Award in the Automotive and Transport category.

Team Credits

Seb Royce

  • Executive Creative Director


  • Uber


    • Technology


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Gravity Road
Time well spent
Seb Royce
Executive Creative Director