LIDA London

We take a brand promise and make it personal

London, United Kingdom


Projects credited in


LIDA is a digital and direct marketing agency that has in-depth experience in a diverse range of B2B & B2C sectors including retail, automotive, financial and professional services, telecoms, charity and public sector. We live and breathe a can-do, entrepreneurial culture, always adapting our skills and approach to meet individual client needs. With our direct marketing background, we strongly believe that customer engagement and CRM can be a sophisticated discipline. From customer journey planning right through to user experience, ROI modeling and analytics, we have the breadth and depth of capabilities to deliver – from strategic partner to slick deployment. LIDA is part of the M&C Saatchi Group. What this means is that LIDA has a small, independent, friendly feel but we have the added bonus of the M&C name behind us – meaning better resources, more opportunities and more parties! We have a brilliant client list: O2, Land Rover, The Alzheimer’s Society, Boots, IKEA, Compare The Market and Virgin Holidays (to name a few). Some of these are integrated with M&C Saatchi but most are purely direct accounts which sit with us. We have been named Campaign’s Customer Engagement Agency of the Year for two out of the last three years – an award we are all very proud of. LIDA is a very friendly agency with a management team who are very ‘hands on’ and pride themselves on being truly approachable and collaborative. It is also very social, with drinks every Friday, a wheel of fortune to reward staff with prizes every month, weekly bar nights, sports activities and plenty of parties and other social activities to get involved with – it really is a lovely, thriving place to work.

People who have worked with LIDA London